PandaDoc vs Bricks.ai: should you consider an alternative to PandaDoc?

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First of all, it is important for us to praise PandaDoc for their achievements. We are competitors but we acknowledge their accomplishments in terms of document creation and management. As one of the pillars of Sales Enablement, their work contributes to its growth and increased visibility these past few years.

Sales Enablement is the iterative process providing salespeople with the right sales collateral to improve their performance and have a positive impact on sales efficiency. Depending on the organization the subject can be owned by Marketing, Sales or has its dedicated person, team, or even department.

Why do our clients see us as an alternative to PandaDoc? 👍

1. Personalization at the core 🎨

Bricks.ai makes it possible for salespeople to personalize their sales collateral in a heartbeat, while ensuring to meet marketing standards. This takes place directly in the platform and does not need a specific PowerPoint integration.

Marketing teams make content available and arrange it into different customizable bricks that salespeople can pick out. Choose the bricks that fit your proposal, fill in the personalization details related to your customer, generate: your document is ready!

2. Data powered content 📊

Today, being able to develop and deliver a data-driven presentation is now a crucial skill for many professionals, since B2B content is much more compelling when it is backed by numbers. Bricks.ai enables salespeople to leverage the power of Data. The documents created can include graphics, tables and charts dynamically powered by their data.

3. A super-intuitive user experience ⚡

Our main goal is to help sales professionals grow their productivity and use their time effectively. After all, salespeople spend ⅓ of their time creating sales content for their prospects and customers. To ensure that the time spent creating documents is drastically reduced, we have developed an extremely simple user interface.
With just a few clicks, sales professionals are able to choose the appropriate content and personalize it to the prospect or customer they want to address. In less than 2 minutes, they get a customized document perfectly adapted to their image, ready to be used!

For marketers, centralizing and classifying their content has never been easier. Our flexible interface gives them liberty in terms of content management and ensures that only the latest content is used. Additionally, they can ensure that their branded content is used the way they imagined: pixel-perfect! Create, update and manage content with just a few clicks.

4. Edition on native document format 💎

Because we know that salespeople’s time is really valuable, it is essential for us to allow them to work in a familiar environment. Thus, each piece of content created in our platform remains fully editable in Microsoft Office or Google Suite.
All design aspects defined by the marketing teams as well as the indicated customization preferences are preserved. This frees up time for salespeople to add a touch of hyper-customization for their customer, and make sure that their proposal stands out from the crowd!

5. Customers and innovation, at the center! 💡

At Bricks.ai, your success is our success. We cherish each of our clients individually and make it a priority to stimulate them and their Sales Enablement initiatives, every day. From integration, to training, to support, our team is always by your side. We imagine the future of Bricks.ai based on your feedback : we wish to create the most innovative new features and make them available to the largest crowd possible!

👋 Who are we?

As of today, Bricks.ai’s key competitive advantage is the capacity to simultaneously cover the needs of Sales, Marketing and IT departments in terms of sales content creation and management. To make this happen, each department’s goals are met individually and then indirectly used to empower each other.

On one hand, marketers wish to maximize the impact of their brand image and guarantee it is used harmonically throughout the company. This can be done by directly uploading key office documents (which can later be updated if needed) they wish to promote onto the platform. In return they receive usage statistics that help them adjust their content or brand image strategy. On the other hand, the IT department is able to connect their different databases such as a CRM, SQL or an ERP for example. This results in a centralisation of data therefore enabling the creation of highly targeted, and relevant documents.

Finally, the goal for sales teams is to increase their productivity and close as many deals as possible. They can easily do so by creating their hyper-personalized sales presentations in a few clicks, choosing the appropriate content from what was previously made available by the other teams and simply customizing small details such as presentation date, client name or sales contact. This way, they are certain to address each of their customers and their prospects in the best way, increasing their chances of conversion.

In other words, Bricks.ai provides an all-in-one solution assembling and harmonizing hyper-personalized documents in seconds, creating the perfect sales experience by combining the best of what each team (Sales, Marketing, IT/Data) has to offer.

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